What Happened To Powder City? The Full Story

As featured on Epic Beasts and Reppin’ Christ Fitness, Powder City was an online nootropic vendor that offered a range of products for everything from cognitive enhancement and mood support to bodybuilding supplements and sexual health aids.

Their mission statement made it clear where they stood among supplement suppliers. As their About Us page explained:

“Powder City’s mission is to deliver the highest quality health and wellness products as a price leader in the market so that our customers can meet and achieve their performance goals.”

The Powder City site claimed to focus on customers’ wants and needs by striving for continuous improvement of their core values: “Quality first, people matter and strive for excellence.”

But was this all shrewd advertising aimed at putting the consumer at ease or was Powder City really that legit?

Here we will endeavor to establish just how on the level Powder City was. We will accomplish this goal by exploring Powder City’s product line, their testing process, their pricing and their reputation in the marketplace.

Unfortunately, their mission was compromised recently and the company closed amid lawsuits and much online speculation about the quality they claimed to strive for. As of the end of March, Powder City is now closed to the public. (to satisfy your nootropic needs, I suggest these vendors).

Many of us saw their closing as an inevitability. Not long ago, Powder City gave people pause with their decision to stop selling Tianeptine after a Harris County, TX boy died from taking it.

This raised some red flags about their reputability as a vendor. Powder City was facing a lawsuit brought against them by the boy’s parents who said that their product did not give sufficient instructions for taking it.

The coroner’s autopsy report backed up the parents’ allegations, confirming that he died of toxicity from Tianeptine consumption.

The charge is that Powder City did not offer proper dosage recommendations and there was no way for the child to know how many milligrams he was ingesting.


Many nootropic sites offer a wide variety of products that are not limited simply to natural supplements.

For instance, Bulletproof sells everything from MCT oil (marketed as Brain Octane Oil) and energy-boosting coffee blends to performance kits and grass fed ghee butter.

Powder City was no exception; their roster of products included all of the following:

Cognitive Enhancement Capsules

  • L-Theanine
  • Caffeine + Theanine Capsules
  • Turmeric Curcumin & Piperine Capsules
  • Omega-3 Fish Oil Capsules
  • Sulbutiamine Capsules
  • Aswagandha Capsules
  • Artichoke Extract & Forskolin Capsules
  • Empty Gelatin Capsules
  • Rhondiola Rosea Extract Capsules
  • ALCAR Capsules
  • Focus3d
  • Lion’s Mane Mushroom Capsules
  • Huperzine A Capsules
  • Bacopa Capsules
  • NALT (N-Acetyl-L-Tyrosine Capsules

All of the supplements listed above are popular supplements with noot nuts the world over. Each of them has a reputation for improving memory, sharpening focus and/or increasing attentiveness.

Energy Boosters

  • Caffeine + Theanine Capsules
  • Acetyl-L-Carnitine (ALCAR)
  • Agmatine Sulfate
  • Beta Alanine
  • NALT (N-Acetyl-L-Tyrosine)
  • Ashwagandha Extract
  • PEA (Phenylethylamine HCL)
  • Taurine
  • Phosphatidyserine 20%
  • Sulbutiamine Powder
  • L-Tyrosine
  • Focus3d
  • Teacrine ® (Theacrine)

The vast majority of these supplements are known to significantly increase energy and many are regularly utilized by bodybuilders to help with endurance when powering through a rigorous exercise regimen.

Of the drugs listed here, the two that are of particular interest are Focus3d and Teacrine, two proprietary formulas that were exclusive to Powder City. Focus3d is an energy and focus supplement which contains L-Theanine, TeaCrine ®, Caffeine Citrate and Dicaffeine malate.

Dicaffeine malate is caffeine that has been bonded with malic acid. It is a form of caffeine that is often found in soda and energy drinks. Caffeine citrate is a faster-acting form of caffeine which unleashes the benefits of caffeine’s effects more expediently than your average cup o’ joe.

TeaCrine® was said to improve mood, focus, motivation and energy levels. Theacrine is structurally similar to caffeine which makes this blend a little iffy. Essentially, it is little more than a blend of mild stimulants that doesn’t appear to be much different than a can of Red Bull.

Mood Support

  • Tongkat Ali
  • 5-HTP
  • Melatonin Powder
  • Green Tea Extract

Tongkat Ali is an ancient compound which has been used for many years to treat the symptoms of ED (Erectile Dysfunction) and to boost testosterone. It has been proposed that Tongkat Ali may help improve mood in those who are seriously stressed.

5-HTP has a strong rep among “natural warriors” for its ability to assist in mood and relaxation. The Natural Medicine Journal also suggests that it can alleviate the symptoms of Premenstrual Syndrome and RLS (Restless Leg Syndrome).

Melatonin is a powerful all-natural supplement for improving short-term memory. Other studies have shown that it can improve mood in winter depression.

According to Psychology Today, Green Tea Extract can help to maintain a positive mood over time. Green tea contains potent antioxidants that have even been researched for their potential to ward off heart attack and cancers.

Build Muscle

  • L-Arginine
  • D-Aspartic Acid
  • Horny Goat Weed
  • DHEA
  • Resveratrol 99%
  • Coleus Forskohlii Extract
  • Beta Ecdysterone 95%
  • Tribulus Terrestris Powder
  • Diindolylmethane (DIM)

People have been using some of these supplements for ages to build muscle and help them plow through a particularly tough workout. But some of these products are simply perplexing.

Horny Goat Weed has been sold in bodegas and convenience stores for decades as a sexual enhancement pill and some have claimed it is a natural support for ED (Erectile Dysfunction), but many have claimed that it has no effect whatsoever.

Of course, this is a problem with many nootropic supplements and the source of your supplements plays a key role in whether you unlock any of its purported benefits. The biggest problem facing the nootropic community is lack of transparency among vendors.

Many vendors do not list the precise milligram amount of each ingredient on their bottles because, quite frankly, they aren’t legally bound to do so.

Since most nootropics are not approved by the FDA (Food & Drug Administration), these supplements are unregulated which means a shady vendor can put an insufficient amount of an ingredient in their blends and no one can penalize them for doing so.

This is not to say that this was the case with Powder City (although the lawsuit seems to support the idea that they weren’t transparent when it came to such things), only to keep our readers informed about the scams that are the scourge of the noot scene.

Powder City seemed to be on the level in this area, at least on the evidence we had to go on—pictures on their product pages—but the case of that Harris County boy seems to say otherwise.

Other Products & Services

Powder City also offered a Sexual Health store which included many of the aforementioned supplements as well as Pine Bark Extract, which was on a liquidation sale for just $8.66 in the months leading up to them closing their shutters.

For that price, consumers got 250 grams of pure pine bark extract.

Pine bark extract has a range of health benefits from alleviating the symptoms of ED to treating ear infections naturally and conventional diabetes to preventing hearing loss and increasing